
Trea for Humanscale
We investigated how nature had solved the problem of integrated articulation and were inspired by the lobster shell: an exoskeleton that moves in harmony with the living organism it protects. By following the cues of this natural design, we arrived at a solution that perfectly responds to the body’s desire to move and recline, without knobs, dials, and levers: a groundbreaking “solid state” recline mechanism that adapts seamlessly and intuitively to sitters of all sizes.
The final product is a universal, multipurpose chair that speaks a design language at once modern and timeless. Available in three leg variants, a variety of finishes and colors, and an optional upholstered seat, Trea is a key part of Humanscale’s product offer in helping them position the brand at the forefront of intuitive design for the workplaces of the future.
Scope
- Design Advisory
- Brand Strategy & Positioning
- Opportunity Discovery
- Launch Support
- Art Direction
- Product Design
- Concept Design & Development